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App Development Trends Linked to COVID-19

There’s no denying the impact COVID-19 has had on the world at large, especially in the business realm. While business apps were emerging as an essential aspect of online marketing prior to the pandemic, they are now considered a necessity. Many consumers want to

Is Apple Creating Its Own Search Engine?

If you own any Apple devices, you’re probably familiar with Safari, the default web browser found on iPhones and iPads. While Safari is supported by Apple, it actually uses Google to conduct searches. In fact, Google reportedly pays billions of dollars to the tech

How to Develop SEO Tactics for Different Virtual Assistants

For a digital marketing strategy to be effective, it must account for many different factors. Along with mobile and web searches, voice searches using virtual assistants like Siri and Alexa also offer prime opportunities to marketers trying to reach as many people as possible.