While it may appear to be a seamless process, there are many
distinct steps a customer takes when purchasing goods or services. A business
that understands these steps can develop a marketing plan to accommodate every
phase of the customer journey, from the time a
There are many tools at your disposal that can help hone your online marketing strategy. Effectively using these tools provides useful data and information about your audience, their behaviors, and even the keywords they use when looking for goods or services. Google Trends
What makes a great business website? Most designers (and users) agree that all sites should provide easy navigation, an uncluttered layout, quality content, and a professional appearance that exemplifies the very best of your brand.
There is a massive amount of search data out there that provides insight into a user’s wants and desires every time they perform an online search. This data can include things like location, purchase history, the device
For SEO to be most effective, marketers must constantly innovate their practices. Search engine technology evolves at a rapid pace, which means your online marketing strategy must evolve right alongside it for the best results.