Tips on Getting the Most Out of Google Trends

There are many tools at your disposal that can help hone your online marketing strategy. Effectively using these tools provides useful data and information about your audience, their behaviors, and even the keywords they use when looking for goods or services. Google Trends  

What to Avoid When It Comes to Web Design

What makes a great business website? Most designers (and users) agree that all sites should provide easy navigation, an uncluttered layout, quality content, and a professional appearance that exemplifies the very best of your brand.

How to Incorporate Personalization Into Your SEO Strategy

There is a massive amount of search data out there that provides insight into a user’s wants and desires every time they perform an online search. This data can include things like location, purchase history, the device  

How Machine Learning Impacts SEO

For SEO to be most effective, marketers must constantly innovate their practices. Search engine technology evolves at a rapid pace, which means your online marketing strategy must evolve right alongside it for the best results.

How Can Humor Be Used to Enhance Social Media Engagement?

How to Perform SEO for Zero-Click Searches