How to Locate Customer Intent Within Relevant Data

5 Digital Marketing Trends of the Near Future (And Beyond)

Search Intent: What It Means & How to Use It to Your Advantage

Paid Vs. Organic Search: What’s the Difference and Why Does It Matter?

Leveraging Location Data to Target Local Customers

In today’s competitive landscape, it’s not enough to understand a market audience. Now, consumers expect brands to know where they’re at, what they’re doing and what they’re needs are in any given moment, and then to deliver  

Are Keywords the Only Way to Optimize?

Whether someone is typing on a desktop or speaking into their mobile device, their searches require words—keywords. So, are keywords the only thing used to optimize a website?

Keywords Cannot Be Understated, But…

There is no denying the importance of keywords