So Google Finally Went Mobile-First…Now What?
As of March 27, 2018, Google officially began the rollout of its mobile-first index. Implementation started small with a few hundred websites. But, as of late April, global rollout has begun, ushering in a new era for search engine functionality and search engine optimization.
To
Top 5 SEO Trends for 2018
Happy New Year!
Typically, ringing in the New Year involves an “out with the old, in with the new” attitude and approach. For search engine optimization, it’s a little more complicated.
The SEO trends you need to know and implement are not brand-new concepts or
SEO Bootcamp Day 11 – Implement a Review Management Strategy
On the 11th day of boot camp, my marketing expert told me: IMPLEMENT A REVIEW MANAGEMENT STRATEGY
You’re never going to please everyone all of the time. That’s just life. But to make even negative reviews work for your business instead of against it, you need
SEO Bootcamp Day 9 – Clean Up Your 404 Errors
On the 9th day of boot camp, my marketing expert told me: CLEAN UP YOUR 404 ERRORS
In Internet speak, a 404 is a “page not found” error. It’s the disheartening (or enraging) message searchers get when the search result they clicked on really doesn’t go
SEO Bootcamp Day 8 – Freshen Up Your Content
On the 8th day of boot camp, my marketing expert told me: FRESHEN UP YOUR CONTENT
Search engines do not want to send their users to search results that have gone stale. To make sure that’s a category your website does not fall into, you need
SEO Bootcamp Day 3 – Optimize Your Google My Business Profile
On the 3rd day of boot camp, my marketing expert told me: OPTIMIZE YOUR GOOGLE MY BUSINESS PROFILE
Google likes to keep Internet searchers on their properties, which includes Google maps and the snippets of top-ranking results immediately below the map, like these results for