Social media is a powerful tool. Your presence on sites like Facebook, Twitter, Google+, LinkedIn, Pinterest and Instagram may not have a direct effect on SEO,* but they can make a lot of difference to your overall web presence – including the amount of traffic your site gets and your company’s reputation online.
If you can identify your target audience, you can use social media marketing strategies to reach out to them specifically. Facebook ads, for example, can be set to target specific demographics, taking into account things like age, gender, marital status and interests, allowing you to pinpoint your campaign to only those potential customers who would be most receptive.
Expand your online reach
Boost your SEO efforts and organic ranking potential
Turn your satisfied customers into brand promoters
Our Social Media Marketing Services
- Craft a message that will appeal to the interests of your target audience.
- Grow your web presence organically, putting your brand in front of the people most likely to use your services.
- Create, monitor and manage your ad campaigns, saving you time and hassle.
- Incorporate social media into your overall SEO strategy to maximize web traffic and, ultimately, conversions.
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*Note: The SEO effect of social media activity is variable because the internal content of some platforms, like Facebook, cannot be indexed. However, search engine algorithms can “see” traffic to your website originating from any social media platform, and that does factor into organic rankings.
*Source: http://www.statista.com/statistics/264810/number-of-monthly-active-facebook-users-worldwide/